“The signing of this MoU with WTFI is a major step in our mission to position Armenia as a premier destination for tourism investment,” said Susanna Hakobyan, Co-Founder of the AIM Foundation. “Together, we aim to connect global investors with bankable opportunities in Armenia, while fostering knowledge exchange and institutional partnerships.”
H.E. Bulut Bağcı, President of the World Tourism Forum Institute, commented: “Armenia has a rich cultural and natural offering and strong potential to become a model for tourism-led development in the region. We are proud to partner with AIM Foundation to mobilize investment, innovation, and global attention toward this dynamic and emerging destination.”
AIM Foundation and World Tourism Forum Institute
Sign Partnership MoU
The AIM Foundation and the World Tourism Forum Institute (WTFI) have signed a landmark Memorandum of Understanding (MoU) to drive high-impact investment into Armenia’s tourism and hospitality economy and strengthen the country’s position as a regional hub for sustainable and innovation-driven tourism.
The strategic partnership, formalized during the closed door event establishes a framework for cooperation on investment promotion, project pipeline development, and international visibility.
The MoU reflects both institutions’ shared commitment to unlocking the potential of Armenia’s tourism sector through global capital, policy dialogue, and strategic collaboration.
The World Tourism Forum Institute, a global platform at the intersection of tourism policy and investment, brings deep expertise in destination development and international engagement.
Under this MoU, WTFI will support AIM in positioning Armenia on the global investment map and help catalyze initiatives that align with international tourism trends and sustainability goals.
The collaboration will include joint forums, investor roundtables, and project development support, as well as knowledge-sharing activities to strengthen institutional capacities and promote a favorable environment for tourism investment.
This MoU marks a new chapter in Armenia’s tourism journey, bringing together global vision and local leadership to build a more resilient, competitive, and inclusive tourism economy.
